Nearly five years ago, a diplomatic blog post outlined the differences between two of the world’s most popular materials for koozie construction: foam and neoprene. Although neoprene has always been the preferred choice of Uncommon Covers, some basic information was provided for each option. Now with more than seven years of experience under the belt, a winner in the debate has been declared.
For those of you who are already proud owners of Uncommon Covers products, you already know the answer. To the new people: Welcome! And the winner is neoprene! We thank foam for its participation but it’s time to run along now. Here’s why.
Even in storage, foam breaks down quickly. Original UC neoprene koozies are still going strong today, even after extensive use and laundering.
If you’re not into wet hands, the wicking of moisture with neoprene is far superior.
Foam flunks at movement. Neoprene can stretch and retract in many ways.
Neoprene is vastly less bulky than foam.
Loose fit koozies defeat the purpose of using a koozie. Neoprene offers the snuggest possible fit.
As use of neoprene expands wildly (like in fashion), color and design options are increasing too.
Wetsuits are made from neoprene, therefore, UC koozies pair perfectly with water activities.
For the DIYers, neoprene can accept heat press of vinyl designs – just make sure to use stretch vinyl!
At Uncommon Covers, we’ve found the superior product and are proud to utilize it! All in-house custom koozies are either type ‘B’ or ‘K’ neoprene. These are typically constructed of two outer layers of a polyester or lycra blend fabric between different rubber varieties. Even the Upcycled koozies have neoprene! Go with the product that lasts, choose UC neoprene. Have questions? Send over a message or order your own to compare! Or visit Uncommon Covers virtually at the Boerne Handmade Market on November 14th from 12 to 3 p.m. More info soon!
Every day, Team Uncommon Covers works hard to create handcrafted products, interact personally with customers and potential customers, and run a small business effectively. Although many people are now proud owners of Uncommon Covers koozies, face masks, and scrunchies, the details of the operation might not be known. This month’s blog post fills that gap! Below are 15 questions asked of the people behind Uncommon Covers recently; learn more about the company your dollars support!
Where did you get the idea to make custom koozies?
In the heat of Summer 2013, BJ brought several used koozies and asked Jenny to sew them together to create a koozie big enough for a 24 ounce beer. After reluctantly agreeing, she gave it a whirl! While it wasn’t the most beautiful makeshift koozie, it did the job! The same day, Jenny also created a koozie for a 16 ounce can. Every time BJ used one of these two koozies, people commented they should sell them.
3. When was the first sale?
The very first market Uncommon Covers participated in occurred on March 28, 2014, selling to their first real unknown person!
Where have you done markets?
Uncommon Covers works markets across Texas, including Liberty, Houston, New Braunfels, Boerne, San Antonio, Austin, Dripping Springs, Buda, Seguin, Spring Branch, and Adkins.
What percentage of orders are customized?
Customized orders can be very seasonal; they account for about 30% overall.
How has the pandemic affected business?
Unfortunately, the pandemic led to cancelations of the remainder of in-person selling events in 2020. The last market was at Currents in New Braunfels on March 14th. The real bummer is not being able to chat with customers in person! However, because Uncommon Covers is a small business, they have been able to pivot and create new products which are in demand.
What are these newest products?
Uncommon Covers is now making face masks and scrunchies. Who knew scrunchies would make a comeback?!? Good COVID fashion is made with a matching face mask and scrunchie combo! Jenny has also started designing and printing fabrics on Spoonflower. This endeavor has opened the door for fun themes and helped the efforts to meet specific requirements. For example, when making double-layer products, Jenny prefers the fabric to have an alternating design. This is because a single piece of fabric is used per item, and when wrapped, the other side would be upside down otherwise.
Where is the furthest away you have shipped product?
Uncommon Covers has shipped to New York City from Texas.
What is your favorite product to make?
Currently, Jenny’s favorite products are anything upcycled. Exactly how it will look is a mystery but she does have a pretty good idea ahead of time! BJ will always have a soft spot for the 24 ounce options.
What parts of your personality/ background help business?
By nature, Jenny is a creative and organized person, which she believes lends itself to her entrepreneurial spirit. Jenny holds a degree in mathematics, the ultimate assistant with geometric and spatial reasoning. A graduate degree in accounting boosted her to never fear starting a business. Genetics help too! Jenny’s mom and grandmother are both professional-level quilters.
BJ is talented with all things manual. His degree in safety management and experience in construction are helpful for keeping operations safe when working with Uncommon Covers machinery. BJ has also donated several of his favorite shirts to upcycled products!
What kind of machinery is used to make products?
Used in no particular order are a standard sewing machine, an industrial overlock sewing machine, a heat press, a shop press, proprietary die cutters, Silhouette Cameo for vinyl cutting, and a simple needle and scissors for finishing touches.
What advice would you give to small businesses?
If you have an idea, there is no time like the present to get started. Better to try, fail and learn, than never do anything at all. Being able to start a business from nothing and turn it into something is one of the reasons America is so wonderful.
Name a mistake learned.
Although many can be counted, two really stand out. The first occurred when just starting: Jenny says she would compare their products to other brand’s similar products, trying to compete with the pricing. As Uncommon Covers products evolved and the customer base grew, so did her confidence. Jenny and BJ don’t produce products which compete with low-cost promos, instead, they produce a high-quality, long-lasting personalized product to be used for years. Jenny states she has heard it said before and it is true: comparison is the death of joy. When she comes across other young women business owners, Jenny does her very best to instill this in them. You are worth your time, talent, and product pricing.
The second lesson learned was when Jenny and BJ moved, and the business change of address was delayed with the state; this led to missing the state franchise tax filing deadline. Uncommon Covers had to pay a penalty. Ouch!
Do you donate to charity?
Yes! Uncommon Covers has donated to many non-profit fundraising silent auctions over the years. There was once a bidding war for a Bad Words Bundle! Recently, Jenny has donated her time to Riverside Pride by helping with their website, a skillset learned through her small business adventure.
What does the future hold for Uncommon Covers?
The immediate future has Jenny and BJ at the Boerne Handmade Virtual Market in November. Here, Uncommon Covers is planning to go Facebook Live for the first time! Further down the road, they want to keep growing by getting product into brick and mortar retail stores and eventually, having an entire team cranking out drinkwear on a daily basis.
Thank you for reading all about the past, present, and future of Uncommon Covers! Stay safe and take care. Until next month!
What a fantastic year 2019 was for Uncommon Covers! We made great designs people loved, received new and exciting ideas for fans, and truly enjoyed our craft. Much thanks to online customers and visitors to markets we participated in: Wein & Saengerfest, Boerne Handmade Market, Brick at Blue Star Arts Complex, Flea at Silver Street, Christkindlmarkt, Texas Craft Brewers Festival, HUB MRKT, Currents Spring Open House, SoFlo Market, and Sylver Spoon Dinner Theater.
Some of our most popular styles were the cup sleeve (so versatile!) and the skinny (for light beer and hard seltzer lovers); commonly sold out (then quickly replenished) designs include cactus prints, leather styles, Day Drinker, I Love Bad Words, and River Hair Don’t Care. We love our sassy customers!
Of course, shopping online is available anytime! Follow us on Facebook and Instagram to keep up with new designs, specials, and market postings. We are committed to blogging in 2020; here are some of the topics coming soon!
How Cup Sleeves Save Lives, or At Least, Clothes
What do Hunting Season and Swimsuit Season Have in (Un)Common?
Old T-Shirts Get New Lives
Are Promo Koozies Ruining Your Good Time?
Stay tuned and come say hello at our markets! We always love fan photos, so snap a pic of you or someone using an Uncommon Covers piece and we may just post it to our social media! Be sure to tag it #uncommoncovers for all the world to see. Cheers to 2020 and handcrafted drinkwear!